Social Bookmarking heartI’ve written a post on getting started with social bookmarking and another one on the benefits of tagging your web contents and a post on how to attract free traffic to your website by being sociable online through blog commenting. In this post I am going to show you how to tie all these ideas together in order to get highly targeted traffic to your website. If you haven’t read those previous posts yet, please do so as this post will make more sense if you do.

Let me briefly recap with some definitions first. ‘Social bookmarking websites‘ are websites that enable you to publicly (and privately, if you choose) bookmark web pages that you like. A tag is a freeform cross between a ‘keyword‘ and a ‘category‘ with which you can label web content such as blog posts, photos, videos, and [pay attention to this] social bookmarks.

Examples of social bookmarking websites where you can tag your bookmarks are StumbleUpon, and Delicious and Diigo.

When you tag your bookmarks you are grouping them together with all other bookmarks that have the same tags. Where the benefits of tagging reveal itself is when many people converge on the same tags for similar topics: thereby making those tags popular.

Tagging is very powerful because it is a multiplayer game.

Here is why: while tags are great for finding web content, they can also be used for finding people, like minded people or a group of people with specific interest – that’s called a niche.

Every time you add a bookmark, the social bookmarking site tells you about other people who’ve posted the same link. From there you can check who those people are and find out what else they’ve bookmarked. After a while you’ll discover people who tend to link to similar subjects as you and in exploring their collections, you might stumble upon interesting things you would not have found otherwise.

When you find people through what they tag and bookmark online you’ve not just found a source of any traffic but highly targetted quality traffic. If you’ve read my post on how to get traffic by being sociable online, you’ll know your next step is to connect with those people. While a stranger may visit your website once and never come back, a friend you make from a social bookmarking website will visit your website again and again and will refer others to your website through their bookmarks. Just imagine how this can make your content go viral.

Finally, I’ll also add, another power of the social bookmarking site is the ability to subscribe to (or follow) other people’s bookmarks in a similar way as you would subscribe to their blog or follow their tweets. This is similar to using Google Alerts, where you look out for the web pages that fellow bookmarkers might discover which may be of interest to you.

You can apply what I have explained above to any social media too. On Twitter use ”backtweets”, ”topsy”, or ”tweetmeme” to find out who else has tweeted about a specific webpage. On Facebook discover people who “like” similar things as you.

So if you’re a blogger, you know how to use Twitter and Facebook, your next step is to get started with Social bookmarking below are 2 videos to help you do just that.

Please watch this video below to learn how to use Delicious to implement the ideas presented to you in this post.

Below is a video from Ileanne on how to get started with StumbleUpon by using it’s toolbar.

Tip: when you bookmark a blog post and you don’t know what tags is relevant, you can use the tags the author has already assigned to the post for the bookmark.

You can also use the WordPress Simple Tags plugin for automatic tag suggestions when you write a new blog post.

Also, read the useful tips from Brankica’s website on how to use Stumbleupon carefully.

Oh, by the way, have you subscribed to my newsletter yet? I really want to use my newsletter to connect with you and keep you up to date with my latest tips and new post release. So fill your name and email address below and click Go.

Actions Steps

  1. Follow the above video and sign up with Delicious and StumbleUpon connect with me there.
  2. Use backtweets to find out who is tweeting about your website.
  3. Connect with someone who’s got similar interests as you, using the method above.
  4. Share with us your experience with Delicious or any social bookmarking site you use in the comment section below.

If you’ve liked this post, please click the Like button below, share it with your friends on Twitter and bookmark it.

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