Web AudioThere is no doubt that web page audio significantly increases results. If you don’t have audio in your arsenal, you’re missing out. Adding it raises your opt-in conversions. Audio increases sales.

But why?

There’s no real mystery. The web is mostly silent. It makes your site more “human”. And adds the feel of a real live person. Audio literally breathes life into your website. Which fascinates greater interaction from your visitors.

Here are the benefits

There are actually two profit boosts from using audio. First, you’ll make more sales. And you’ll spend less getting those customers. Instead of having to pay a professional to write you a great sales letter. Simply record an audio message yourself. An authentic message from you will do more than the best ad copy.

You’ll also get better conversions on your list opt-ins. The reason this works so well is because people need to be told what to do. Just add a short audio message saying: Fill in your name and email and click submit. Just this one simple thing will boost opt-ins up to 315%!

Some ways to use audio

A welcome message on your homepage. Most people abandon a website within just a few seconds. Your welcome message could make them stay when they would normally leave.

Step-by-step instructions. It’s the same as when you use audio to increase your subscribers. Use an audio message to lead your visitors through a process. That includes filling in your order form!

Get testimonials for your services and products. It’s good to get written testimonials. But an audio testimonial is better. You can just make up written one and people know that. Using audio makes it much more believable. And will definitely increase your results.

Sneaky tick

Something you may not have thought of is using audio for the product itself. This is by far the easiest content to produce. And it still has a high perceived value. The great thing about audio products is people can take them with them on the go. And you can get someone to transcribe them for very little money. This is the easiest way to “write” an eBook!

Is it hard to add audio?

It’s not hard at all. You can find a lot of programs that create audio buttons for you. You don’t actually have to do anything yourself. The software records the audio, creates the button code, etc. You just copy and paste into your website. There’s nothing to worry about.

Summary

Just a reminder of why you want to start using audio. Setting up some web audio will do wonders for all your results. You’ll get more sales. You’ll get more subscribers. And you can use it to create products and sales letters quickly. It’s a less often used medium. But you’ll save a lot of time and money. Start using it today and you’ll be glad you did.

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